Who Are SMBs?
Small and midsize businesses are frequently talked about as the engine of the new cloud economy but are rarely defined. Who is this broad category of business owners? What do these companies actually look and feel like, beneath all of the generalities? Here, we take a closer look at today's SMBs, examining company sizes, demographics, and decision makers, as well as how rapidly SMBs are adopting new cloud-based technologies in the workplace.