Taylor Gourmet - POTUS Infographic
Washington DC: the home to the President of the United States and the home of authentic, top-of-the-line hoagies. When approached by friends and owners of Taylor Gourmet to create an infographic highlighting their recent encounter with President Barack Obama, we said, absolutely! The hoagie shop was selected to host the President for a Small Business Administration Roundtable discussion. In lieu of enjoying hoagies during the discussion, President Obama ordered, paid and brought a variety of hoagies back to the White House for many leaders of Congress.
Since the visit, Taylor Gourmet has experienced positive feedback from their current customer base, as well as an increase in both sales and traffic to their stores. What better way to share the story of Taylor Gourmet and the Presidential visit than to create an infographic that tells the story of the visit through a compelling hoagie-style visual? The infographic provides a detailed account of the visit, highlighting tweets, news articles, changes in sales and spikes in social media chatter. All is tied together with red, white and blue sandwich-themed imagery.