Socially Devoted to You: What's the ROI of Being Attentive to Your Customers

Socially Devoted to You: What's the ROI of Being Attentive to Your Customers

It's one thing to simply set up a Facebook Page for your business, but it's another to actively engage customers in conversation, respond to feedback or questions in real time, and be socially devoted to your fan base.

http://blog.demandforce.com/2012/08/socially-devoted-to-you-whats-the-ro...

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