The Return Rampage: The High Cost of Electronic Returns and How to Fight Back

The Return Rampage: The High Cost of Electronic Returns and How to Fight Back

As electronics become ever more complex and expensive, consumers are returning them at increasingly higher annual rates. In 2011, Accenture reported that returns of consumer electronics totaled $16.7 billion. And returns aren't just frustrating for shoppers. They're also an expensive problem for the retailer. So what can retailers and manufacturers do to curb the return rampage?

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