Eloqua x JESS3: "What is RPM?" Video

Eloqua x JESS3: "What is RPM?" Video

Eloqua and JESS3 have partnered again to create the sequel to The Future of Revenue. This video defines Revenue Performance Management and its impact on not only the world of sales and marketing but on the future of business as a whole. RPM shines the light on each stage of the buying journey, and thus how well companies are converting people within each of those stages. Eloqua wanted to define this slightly abstract concept more thoroughly, and to show that Revenue Performance Management adds a more scientific, and less creative, element to marketing.

http://jess3.com/eloqua-what-is-revenue-performance-management/

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Posted Mar 28, 2012
 
Views: 885
Tags content marketing, eloqua, illustration, JESS3, rpm, video
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